North Central Ohio is sandwiched between two major media markets, Cleveland and Columbus.
Broadcast television, print and radio from these markets take a large share of the local audience and fragments the existing media landscape.

Traditional and New Media continue to battle for a shrinking piece of consumer attention.
Television, Newspaper, Radio, Internet, Cable, DVDs, CDs, Computer Gaming, Satellite Radio, TiVo, DVRs, Cell Phones and 2 Way Radio, iPod, Digital and Direct TV have provided the consumer with unlimited access to traditional and new media. Growing options are making old line media sources less relevant.

There is one remaining mass medium. Billboards reach all consumers, all demographics all of the time.
Billboard audience grows 2%-3% per year as does the traffic on our roadways. Our industry is heavily regulated which prevents "ad creep" or "clutter" that is occurring within other media.

Outdoor has the largest audience of any Medium. Well-placed Billboards along with cutting edge creative deliver unequalled market dominance and return-on-investment.
As a stand alone medium or part of an overall media mix, Billboards deliver success.